About Honda of Serramonte
Serving Colma, Daly City, San Francisco and all of the Bay Area

Welcome to Honda of Serramonte: Your Bay Area Honda Destination

Honda of Serramonte has proudly served the Bay Area from our convenient location for 28 years. Located just minutes from San Francisco, Honda of Serramonte delivers a simple and transparent experience for all our customers on Serramonte Boulevard in Colma, CA. As one of the top-volume Honda dealer in the San Francisco area, we sell more Honda vehicles than anyone else around.

Honda of Serramonte ranks highest in customer satisfaction, giving guests an innovative, client-first approach to sales and service. Stop by today to see our extensive inventory, all available at transparent, upfront prices. We bring High Volume, Higher Customer Care to the Bay Area.

Our History

Honda of Serramonte has been a trusted staple in the Bay Area community for almost three decades, starting operations from the same location 28 years ago. We have grown alongside the communities we serve, from Daly City to South San Francisco and across the Bay Area. We provide stability, consistency, and exceptional service with every customer.

What Makes Honda of Serramonte Different

We are committed to giving our guests a straightforward, stress-free, and transparent experience for sales and service. All of our vehicles are sold at Sonic Price, which means every vehicle and service request is sold at its listed price for transparency. We put the guest in control thanks to our innovative approach to sales and service, and we are fully committed to honesty, efficiency, and respect with everything we do.

Honda of Serramonte is Proud to be Part of Sonic Automotive.

Sonic Automotive is one of the largest automotive and powersports retailers in the United States, connecting guests to exceptional experiences across more than 140 locations nationwide. While our team is deeply rooted in the local community, we are also part of a broader network committed to delivering consistent, high-quality service at every touchpoint.

Everything we do is guided by a single purpose: to deliver an experience for our guests and our teammates that fulfills dreams, enriches lives, and delivers happiness.

Our people, our transparent processes, and our commitment to Honda of Serramonte Transparent Pricing-which is our promise of no hidden fees, and the price you see is the price you can get-reflect a simple belief: at Honda of Serramonte, we feel Trust is not a luxury, it's our standard. That commitment has earned all of us at Sonic Automotive recognition as one of Newsweek's 2026 Most Trustworthy Companies in America.

2026 Most Trustworthy Companies in America

Sonic Automotive is honored to be recognized by Newsweek for our unwavering commitment to trust, transparency, and exceptional experiences.

Learn more about Sonic Automotive.

Awards and Accolades

We are proud to be recognized for quality customer care and service excellence at Honda of Serramonte:

  • Honda Council of Excellence Award: Multiyear Winner: awarded to the top 15% of US dealerships for outstanding finance/insurance customer care and performance
  • #1 Volume Honda Certified Pre-Owned Dealership: since 2025
  • #1 Volume New Honda Dealership in the San Francisco Area: 2025

2025 CARFAX Top-Rated Dealer

CARFAX recognizes dealerships with the highest overall customer rating, based on verified reviews.

Showroom and Service Facilities

Our modern facility and showroom in Colma, CA, is designed for an efficient, comfortable, and convenient experience for all our customers. We are located just 5 minutes south of San Francisco near the Serramonte Shopping Mall. Our 15,000-square foot service facility offers 19 service bays, making it easy to service on your schedule and get expert care. Our amenities include service loaner availability, shuttle service, a comfortable service lounge, free WiFi, and complimentary refreshments.

Community Involvement

Our team at Honda of Serramonte proudly serves the local community through ongoing involvement in Bay Area car culture events, along with our annual Holiday Toy Drive, bringing joy to families across the region. We are proud to give back to the community that has supported us since we started operations 28 years ago.

Our Team at Honda of Serramonte

Our team drives everything we do at Honda of Serramonte. Many of our team members have been with us for decades, and we have multicultural staff fluent in Spanish, Tagalog, Mandarin, Cantonese, Korean, Tongan, and Turkic to better serve our community. Team members have built long, successful careers at Honda of Serramonte:

  • Mele Pohahau, Finance Director: 24 years
  • Steven Li, General Sales Manager: 21 years
  • Jimmy Ngo, Sales Manager: 19 years
  • Jassin Bernal, Used Car Assistant: 19 years
  • Yang Wang, Finance Manager: 12 years
  • Abbas Shirazi, Sales Associate: 14 years
  • Jian "Eric" Wu, Sales Associate: 21 years
  • Darrell Wilson, Service Advisor: 17 years
  • David Villanueva, Master Technician: 28 years
  • Ronaldo "Maestro" Sacdalan, Master Technician: 19 years
  • Jeremy Abiva, Parts Counter Sales: 26 years

Our General Manager has been with Honda of Serramonte for 13 years, exemplifying the long-term dedication that defines what we do in Colma, CA.

A Message from Our General Manager

Welcome to Honda of Serramonte - and thank you for considering us for your automotive needs.

I've always been proud to represent and carry on the Sonic and Honda brands' legacy. Our entire team is committed to delivering a high level of service and attention to detail in every interaction, with one clear goal in mind: to be the best dealership for our guests to buy from and service with, today and for years to come.

Sincerely,

Patrick Ngan
General Manager
Honda of Serramonte

Frequently Asked Questions

Honda of Serramonte offers a guest-driven, stress-free shopping experience in the Bay Area. All our vehicles are sold at Sonic Price, meaning each model is sold at its listed price so you can always shop with confidence. We are the top-volume Honda dealer in the area, giving you more access to new and used Honda models than anywhere else in the San Francisco region.

Honda of Serramonte is a top-rated Honda dealer thanks to the exceptional people who work here. We are consistently recognized and awarded for our commitment to customer care.

Honda of Serramonte is conveniently located at 485 Serramonte Boulevard in Colma, CA. We are just minutes from Daly City and South San Francisco, accessible for drivers throughout the Peninsula.

You can contact us at (855) 983-9852, or utilize our live chat tool to speak with a team member online.

We partner with Honda Financial Services, offering a wide network of trusted lenders for competitive financing options. We can help you with loan or lease plans, and our service center offers convenient finance options through Sunbit for more flexibility.

Yes, Sonic Price reflects our commitment to transparency. You never need to worry about haggling for a better deal when you shop at Honda of Serramonte.

Yes, we proudly offer military discounts to customers at Honda of Serramonte as a way of thanking you for your service.

Yes, we offer delivery options beyond the immediate Bay Area to help accommodate our guests' needs.

No, but we do offer a comprehensive selection of brand-new Honda cars, SUVs, trucks, minivans, and electric vehicles in Colma, CA. Our team will work closely with you to find the right vehicle for your lifestyle.

No, you can stop by our dealership in Colma, CA, any time, and we will be happy to set you up with a test drive.

Yes, Honda of Serramonte has team members who are fluent in Spanish, Tagalog, Mandarin, Cantonese, Korean, Tongan, and Turkic.

Yes, our sales and service facilities are fully wheelchair accessible.

We are staffed by experienced, factory-trained Honda experts who specialize exclusively in Honda vehicles. We offer a 12-month / 12,000-mile warranty on all repairs, giving you confidence with every visit.

No appointment is required, but we do recommend calling ahead for recall-related visits to confirm parts availability.

Yes, we offer both early drop-off and late pickup options at our service center in Colma, CA.

Yes, our service center is open Monday through Saturday, from 7am to 6pm.

No, mobile service is not available at this time.

Our waiting area includes a dedicated kids space, private workspaces, free WiFi, and complimentary refreshments.

Yes, we offer both shuttle service and service loaner vehicles.

Yes, we carry a full selection of genuine Honda parts and accessories.

Yes, we sell Honda merchandise for purchase in the Bay Area.

Yes, we provide valet services at Honda of Serramonte.

Visit Us at Honda of Serramonte Today

Stop by our Colma, CA, Honda dealer today and see what makes us the Bay Area's top Honda destination. Whether you are looking for a new Honda or need service for your current vehicle, we are here to help, and we look forward to meeting you on Serramonte Boulevard.

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  1. Honda of Serramonte

    485 Serramonte Blvd
    Colma, CA 94014

    • Contact Us : (888) 892-5461
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Get in Touch

  • Contact our Sales Department at: (888) 892-5461
  • Monday9 AM - 8 PM
  • Tuesday9 AM - 8 PM
  • Wednesday9 AM - 8 PM
  • Thursday9 AM - 8 PM
  • Friday9 AM - 8 PM
  • Saturday9 AM - 8 PM
  • Sunday10 AM - 7 PM